Sadly that how agents work these days it's f**ked up I don't think anybody will fix this
It's also very much about the cash. This reminds me of the Bayern dominance of the 2000s pre Dortmund resurgence where some of their transfers didn't even make sense, they seemingly just did it because they had the money and didn't want anyone else to sign certain players.
Now in the case of Odoi, maybe Bayern really want him as they need wingers, but then Chelsea come up with this delusional bid of 100k, then all those money clubs come in like "well, we don't even need a winger, but he's a hot prospect right now and we got the cash. Offer him 120k." It's ridiculous.