Country: Canada
Yeah Zig agree , he's got some big projects happening including that new Stadium in Inglewood and there isn't a safer asset than Arsenal to borrow against . It's all about his growing his businesses imo .
Which is why he doesn't sell to Usmanov. He sells Arsenal he will never be able to get back into the EPL market. Our intrinsic value to him is almost priceless atm .
EPL TV rights are still undervalued when you consider there are markets like China and India to be tapped into. There's also social media. What happens when Facebook, Google or other social media platforms start to bid on live games?
Arsenal's value has almost purely increased just via the increase in TV rights.
Kroenke knows he's sitting on a golden goose.